Fifteen years ago, I embarked on a mission to transform market research methods and products. What began as an ambitious idea has evolved into my company, Screen Engine/ASI—a respected worldwide leader in content testing, campaign strategy, and brand health/growth. Today, we serve clients across diverse sectors, including media/entertainment, gaming, sports, lifestyle, CPG, and financial services, helping them make data-driven decisions.

A Legacy of Growth and Innovation

Since our founding in 2010, our commitment to understanding audiences and embracing new technologies has fueled our global growth. Our breakthrough research techniques and innovative digital solutions have helped shape the future of market research, delivering insights that empower businesses to thrive in today’s dynamic and competitive markets.

A Selection of Our State-of-the-Art Research Solutions

• engineworks™: More than just a focus group facility, engineworks™ is a premier research hub in Los Angeles that specializes in audience and content testing, data collection, and strategic insights across multiple industries. Our advanced screening room capabilities allow us to conduct in-depth qualitative and quantitative research.
• TicktBox®: A leading platform for digital ticketing and promotional distribution, enabling studios, brands, and organizations to effectively engage consumers.
• Tapestry™: Our London-based team offers custom research and data science solutions that simplify complex audience measurement challenges.
• LoveQuotient®: A powerful tool that uncovers the emotional drivers behind consumer behavior and brand preference.
• virtuworks™: Our online screening platform offers secure, remote testing environments with patented security that deliver real-time audience insights.
• Daisy ™ AI Survey Technology: Transforming traditional surveys into interactive, real-time conversations for more meaningful responses.
• MindGame™ Gaming Tracking: An all-in-one metric that monitors gaming engagement, providing trend analysis, competitor benchmarking, and marketing insights.

A Commitment to Diversity, Equity, and Sustainability

We believe that diversity drives excellence. By integrating DEI strategies into our research, we capture a wide range of multicultural voices. Our in-house expertise in engaging multicultural audiences helps us analyze key trends, design targeted surveys, and facilitate focus groups with multi-language-speaking moderators. Additionally, our sustainability initiatives are designed to reduce environmental impact and guide our clients toward responsible, value-based decisions.

Honoring Our Journey and Looking Ahead

This milestone is a time to celebrate the people, breakthroughs, and partnerships that have shaped our success. As we look to the future, we remain committed to leveraging emerging technologies like AI and next-generation analytics to empower clients across all industries.

Thank you to our clients, partners, colleagues, and friends—your trust and collaboration have made this journey possible. Here’s to continued growth and success!